PERFORMANCE MARKETING MANAGER

Job Description

<h3>Job Description</h3><p>Job Description<p><p><strong>Performance Marketing Manager</strong><p>Ready to take the reins of high-impact growth campaigns and turn data into momentum? We’re on the hunt for a <em>Performance Marketing Manager</em> who lives and breathes digital acquisition, a sharp strategist and hands-on optimizer who thrives on testing, scaling, and creative problem-solving across top performance channels.</p><strong>What You’ll Do</strong><ul><li>Design, launch, and refine paid user acquisition campaigns across <strong>Meta, TikTok, Snapchat, and StackAdapt</strong>, with a focus on driving top-quality mobile installs and first-time deposits.</li><li>Take charge of <strong>7-figure monthly budgets</strong>, ensuring strong ROAS, engagement, and lifetime value performance.</li><li>Use <strong>AppsFlyer</strong> for tracking, attribution, and event-based optimization.</li><li>Lead the <strong>creative testing process</strong>, collaborating closely with design and motion teams to build and iterate on high-performing ad concepts.</li><li>Build and manage <strong>A/B testing frameworks</strong> that uncover winning audiences, creatives, and placements.</li><li>Continuously optimize campaigns in real-time for cost efficiency, engagement, and retention.</li><li>Develop robust <strong>tracking, reporting, and analytics frameworks</strong> to provide visibility across all funnels.</li><li>Stay ahead of <strong>platform updates, attribution changes, and privacy trends</strong>, adapting strategies accordingly.</li><li>Blend <strong>brand and performance strategies</strong> to maximize cross-channel synergy and growth opportunities.</li><li>Experiment with <strong>new acquisition channels</strong>, including programmatic, influencer, and emerging ad networks.</li></ul><strong>What We’re Looking For</strong><ul><li>4+ years of <strong>hands-on experience</strong> in performance marketing or user acquisition across Meta, TikTok, Snapchat, and StackAdapt.</li><li>Proven record of managing <strong>large-scale budgets</strong> and delivering measurable performance growth.</li><li>Deep understanding of <strong>bid strategy, audience segmentation, and campaign optimization</strong>.</li><li>Experience with <strong>mobile app marketing</strong>, including AppsFlyer tracking and post-install event optimization.</li><li>Strong collaboration skills — especially with <strong>creative and content teams</strong>.</li><li>Analytical mindset and comfort with <strong>data interpretation and actionable insights</strong>.</li><li>Expertise in <strong>A/B testing, funnel optimization, and ROAS improvement</strong>.</li><li><strong>Bonus points</strong> for experience in <strong>iGaming</strong>, familiarity with <strong>S2S setups</strong>, and hands-on use of <strong>AppsFlyer, Meta Pixel, or TikTok Events API</strong>.</li></ul><strong>Why You’ll Love This Role</strong><ul><li>Join a <strong>fast-scaling global environment</strong> where your impact is tangible.</li><li>Enjoy <strong>competitive compensation</strong> and a <strong>performance-based bonus</strong> structure.</li><li>Work directly with <strong>senior leadership and creative teams</strong> to shape growth strategies.</li><li>Access <strong>premium ad tech tools</strong> — including AppsFlyer, StackAdapt, and the Meta Business Suite.</li><li>Thrive in a culture built on <strong>creativity, analytics, and constant innovation</strong>.</li></ul><strong>Your Next Big Growth Story Starts Here</strong><p>If you’re driven by performance, powered by data, and inspired by creative experimentation, this is your chance to lead campaigns that make a measurable difference. Step into a role where strategy meets scale, and where your work directly fuels global growth.</p><p><strong>Apply now and turn insight into impact.</strong></p></p></p></p>